Nevion – IBC exhibition, RAI, Amsterdam.
This unique bespoke build caught people’s attention with its clever use of space, with nine clearly defined engagement areas. The design incorporated: five demonstration areas, a main registration desk, central informal greeting area, product wall and separate board room.
The high walls and demonstration pods were used as a focus point, to emphasis the colourful Nevion brand. Layers of colourful vinyl graphics were applied to the walls, adding extra texture to the build. The unique product wall made a strong impression on visitors, with its vivid green shelf lighting and clean display of Nevions vast array of products. Presented in clear perspex boxes, the products were made to look like a museum show piece that visitors could pick up and look at further.