Ericsson


The design challenge was to develop an engaging, demonstration focused experience and a new ‘look and feel’ for Ericsson’s presence at IBC.

We worked closely with the Ericsson team to design a double deck stand that focused on the customer journey and on how visitors would interact across multiple touchpoints.

Digital surfaces, materials and textures were carefully selected to express an industrial, yet elegant look and feel, all aimed at providing a creative space that enhanced the overall visitor experience. The result was an environment with a beautiful juxtaposition between an industrial feel and Ericsson’s visionary product demonstrations.

 

SKILLS

Bespoke, Exhibitions, Featured

CLIENT

Ericsson
SERVICES WORK TOGETHER